“Explore how cultural roots inspire modern creations.”
Traditional craftsmanship is fundamental to fashion, as it embodies the cultural heritage and ancestral practices of different regions. These artisanal techniques, often handed down from generation to generation, guarantee the authenticity of creations. By integrating local materials and unique know-how, designers pay homage to their roots while adding a modern touch. This fusion of tradition and innovation not only enhances cultural identity, but also promotes more ethical and sustainable fashion, supporting artisans while enriching the global stylistic offering. Traditional craftsmanship thus becomes a vector of creativity and meaning in the contemporary world.
Modern innovations
Créations Contemporaines
Maxhosa Africa – Ecological Knit Sweaters
Maxhosa, founded by South African designer Laduma Ngxokolo, offers knitted sweaters using sustainable materials and patterns inspired by Xhosa culture. These pieces combine tradition and modernity with bold geometric designs and vivid colors.
Osei-Duro – Tencel dresses
Osei-Duro, a label based in Ghana, makes clothes using fabrics such as Tencel and artisanal prints. Their flowing, modern dresses feature vibrant patterns, while being designed to minimize environmental impact.
Adebayo Oke-Lawal (Orange Culture) – Unisex Clothing
This Nigerian designer focuses on unisex creations using innovative textiles and modern cuts. His pieces, often adorned with colorful patterns, incorporate technical fabrics that offer comfort and durability.
Eclectic Collection
